Full content RSS feeds means sending full article, news or blog as RSS feeds to the subscribers. If a visitor likes a website and wants to be informed as soon as any new post is published in the site, he can become a registered member for the site. This is a free service and does not require anything but the email address. And once you become a member of a website, you will get email notification about a new post. This is called RSS feed.
Until recently, most of the feeds come as a summary of original content. Sometime, only the title of the post comes as the RSS feed. The reason for doing that is there is a concept among the site owner that sending partial content helps to increase traffic in the site. However, for last few years, full articles are getting popularity as RSS feeds. Most of the site owners do not like this as it reduces the possibility of the readers to visit a website. But even so, the necessity and effectiveness of using full RSS cannot be avoided.
With the growing competition in the internet, the readers now have a lot of options to read the same topic in more than one site. So they do not want to waste time by going through a website just to read an article. They prefer more if they can get the whole article right in their RSS feeds. To make things worse, if the quality of the content is poor, the reader might feel disturbed while visiting the site after reading a magnetic title or summary and in that case, he may even unsubscribe his membership from the site which surely creates a huge negative impression.
If you offer full RSS feeds for your site, you will have space to express your points. If you are in online marketing, you will get a better chance to influence your customers by writing convincing articles in favor of your products as well as you will have more space to show more of your products. This surely is very beneficial for any business. Even if you are not selling anything, using full RSS feeds will help you to gain more subscribers and keep good relation with them.